Launchpad Events

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Basic Info

Name

Organization

Framing Questions

At the core, what is the ONE main purpose of having this event? (Get to the core of the “why” and provide a simplified statement).

Can you, in as much detail, describe your overall vision for this event? (This should be a more robust picture painted for us to understand your vision -- i.e. share with us any themes, hopes, desired outcomes, and what you foresee taking place etc. Sell us on this overall vision, as if you need.)

What is the singular message of the event? (Outward facing, what do you want people to hear?)

Who is the target audience of the event? (Who is the ONE main demographic & are there any sub-demographics?)

Estimated or desired audience size? (Please list out estimations for the in-person portion of the event and list separately any estimations for online-digital event, if you have them).

From this event, what do you want people to KNOW?

From this event, what do you want people to FEEL?

From this event what do you want people to DO?

Will there be any sort of call to action at this event? If yes, please specify.

Please list any specific objectives and outcomes you are hoping to accomplish at this event:

Please list any specific measurable goals you hope to attain through this event:

Does this event fit into any other larger vision / mission with your organization? If so, how?

Do you have a budget already? If so, can you share what that budget is? Are there any estimations or range of a high-level budget?

If you do not have a budget, when will you expect to have one?

Will volunteers be needed for this event?

Will security be needed for this event?

Will you need translation services / ASL?

Do you have any mobilization / marketing strategy or will you need help developing this? (Think: how will we rally an audience to this event? How will we promote this event? We must consider mobilization for both in-person and online audience).

Scope Of Work Questions

What is the name of the event?

Target dates of event:

Any desired artists/speakers already known?

Any key partners to involve?

How do you want to involve your key partners?

Are there any videos or content that need to be created?

If videos or content needs to be created -- please specify in detail below what is needed (i.e. Promo videos / recaps videos / social media content / testimonials / stories / content to be shown pre, during, or post-event?

Will a brand need to be developed for this event?

Will you want this event recorded and / or edited for future purposes? If so, any ideas on how you want the recorded portion of this event packaged and delivered?

Live In-Person Event Questions (If Applicable)

City and state location?

Desired venues?

Calls to action? (text-in, response card, next steps? etc.)

Will you desire to have food / hospitality services?

Will you want to give any resource handouts at the event?

Are any booths needed?

Will you need translation services / ASL / or international reach?

Will you need any hotels and lodging services? If so, for how many?

Will you need any transportation services? If so, for how many?

Will you need any catering / craft / food services? If so, for how many?

Will you need set design services?